Who Owns Your Data?

Some people are saying it’s time we logged-off Facebook for good. Maybe even to quit all social media. Is it?

Read the following words and phrases and their definitions.

• hopelessly addicted to social media - having an unusually great need to be active on social media
• to target ads at someone - to show specific ads only that will interest the intended viewer
• inappropriately - in a wrong or unsuitable way
• to influence the outcome - to make little, indirect changes that will have an effect on the result
• bigwigs - powerful or important people
• to brag - to talk about yourself and what you’re doing in a way that shows too much pride
• to sway - to persuade others to agree with you or share your opinion
• to take a tumble - to fall suddenly to a lower level
• to get something out of something - to enjoy something or think something is really useful

First read the assignment. Next watch the video. Take notes to help you do the assignment.

1. What type of personal information do social media sites collect about us?
   Name two or more examples.


2. Explain why it matter that social media companies have all this information about you.


3. How did Cambridge Analytica collect so much personal information about users?


4. According to the video, should you delete your social media accounts?


5. Explain what the final sentence means in your own words:
   “So whatever you get out of using social media, just remember, chances are it’s getting just as much out of you.”